Defining the target audience and selecting the most suitable influencers

With our unique Influencer Tool we are able to find the most suitable influencers for your brand based on your target audience and campaign goals.

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Monochrome Influencer Tool

Age

13—17
18—24
25—34
35—44
45—64

Gender

Female
Male

Category

YELLOW (2OOO — 8OOO followers)
CORAL (8OO1 — 2O OOO followers)
LILA (2O OO1 — 8O OOO followers)
SILVER (over 8O OO1 followers)

Interests

Lifestyle
Family & Kids
Sports
Wellness
Food
Beauty
Fashion
Travelling
Nature
Culture
Interior Design
Friends
Technology

Style

Down-to-earth
High-end
Babe
Youngster
Sporty
Hip & Cool
Urban

Budget

2 k
5O k €

Engagement rate

Low
High