Stockmann

Hullut päivät Influencer collaboration

We wanted to bring new aspect to Crazy days marketing with the authentic content of Influencers. Success was outstanding, commitment rate was 11,2% while it is average 5,7% on others Monochrome campaigns. All the influencers produced high quality content that was easy customers to identify.

Campaign results

232 962

views

12 492

reactions in total

11,2 %

engagement rate

Instagram average 4,1 %

Campaign in social media

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