We create perfect matches and influential content!
The essence of effective influencer marketing lies in making the right influencer choices. At Monochrome, we specialize in selecting the most suitable influencers from among hundreds of independent influencers and those from other agencies. We plan and execute influencer marketing solutions comprehensively and tailored to your needs.
We conceptualize creative influencer marketing content concepts, assist in strategic planning and channel selection, and handle campaign execution and analytics. We conduct influencer marketing on the most popular social media platforms: Instagram, TikTok, YouTube, Snapchat, podcasts and blogs.
Our services
STRATEGIC PLANNING & CREATIVE CONTENT CONCEPTS
We plan influencer activities comprehensively based on strategic objectives. We brainstorm creative concepts and actions that leave a lasting impression, align with marketing goals, and resonate with the target audience on each platform. Collaborating with influencers, we design a unique package that stands out!
INFLUENCER SELECTION & PROJECT MANAGEMENT
We discover influencers beyond borders who best suit your brand and reach the desired audience based on our extensive experience and data. We handle the entire influencer collaboration, whether it’s a single campaign or a long-term project. We also gather the data, capture content and assess and analyze outcomes, presenting you with a comprehensive and insightful summary report.
PR-COLLABORATIONS
We design and execute impressive and brand-loyal PR packages and events. Through us, you can also invite relevant influencers to your event or send targeted and engaging press releases. Naturally, we also report and analyze earned media coverage!
PAID CONTENT PROMOTION
In addition to organic influencer visibility, we offer paid advertising for campaign content on various social platforms, effectively increasing campaign reach within the target audience.
TRAINING
We offer customized training in influencer and content marketing tailored to your needs, whether it’s best practices in influencer marketing or inspiring content production on social media channels. Feel free to get in touch!
This is how it works
1
Together with you we will plan, define the target group and set goals for the campaign.
2
We plan the creative content concepts and bring in the most compatible influencers.
3
Let us do the magic – We ensure a successful implementation of the campaign.
4
Influencers create the content and share it on selected channels.
5
The message is spread to thousands, even hundreds of thousands of interested consumers!
6
Time to summarise! We measure, analyse and report the results.